The week began with the launch party at Magazine London. Showcasing a highly curated selection of brands, the launch celebrated the creativity and innovation that the design industry has to offer.
For us, the lighting was a particular highlight of the show, demonstrating the language and power of light. Studio29 created an innovative, interactive design, allowing everyone to get involved and take the installation for a spin. The middle image shows Haberdashery’s award-winning lighting. Contemporary and abstract, ‘Flux’ had a rain-like effect which evoked a sense of calm wonder. Lastly, FritzFryer demonstrated their beautiful collection of bold yet understated lighting. The wall light wall featured the wide range of fittings and shades the company has to offer.
Studio 29 
Haberashery 
FritzFryer
Located at the beautiful Chelsea Harbour Design Centre, the next day was the start of FOCUS/21. ‘Connect, Converse, Create’, Focus represented an optimistic new chapter. With 120 showrooms, everywhere you turned featured uplifting colour, pattern, tactile materials and innovative discovery.
A particular highlight of mine was the Design Workshop – The English Home, Town or Country? Hosted by Moschino, Stockhausen and Salverson, the talk focused on the impact of Covid on Interior Design and our homes. In light of the pandemic, we see more and more people moving to the country. There was a particular focus on function and maximising every room and space, uncovering the differences in individuals’ needs between country and city homes.
They also discussed the future of interior design, with ‘Broken Plan’ becoming increasingly in demand. This is seen due to the impact of Covid on our homes, meaning we now use our home as a place of work, rest and exercise.
Arte, a showroom situated in Chelsea Harbour Design Centre, was also a highlight of the show. Arte is a designer and manufacture of wall coverings. Sophisticated and tactile, the gorgeous wallpapers were reminiscent of paintings and extremely inspiring.
Arte Showroom 
Arte Showroom
To see more of Design Week, see our Instagram page with our latest reel showing all our photos and videos from the week.
Jade Jimmieson,
Junior Interior Designer